(Pictured: UNDRCRWN NookaNooka)

Last night 16 world renowned artists and designers were asked to participate in the NookaNooka Gallery event.

The toy, originally created in a larger size, was intended to function as a watch display for retailers. But when Nooka creative director/founder Matthew Waldman noticed how popular these models were becoming- he reworked them as a smaller figurine. 

Each figurine was then given to the participating designers to apply his/her own special touch. When UNDRCRWN ("The Brand For Champions") received the call to participate, we were honored! The designs on display were really wonderful. Each artist provided something unique, clever and provocative for their customized piece. Some chopped theirs apart, while others used materials like wax, metal and thread to customize their designs. Check out the images below! Which is your favorite?  I love the wooden design (and inspiration) by Zarigani Works  (below). 

 ps: Big props to Dustin for putting his design together in under 48 hours notice! They don't call him creative director for nothin' ...